279 - Becoming America's #1 Black-Owned Gourmet Vegan Cookie Company with Maya Madsen
279 - Becoming America's #1 Black-Owned Gourmet Vegan Cookie Company with Maya Madsen
Listeners, we're back this week with Maya Madsen
Founded in 2015 by Maya Madsen, Maya's Cookies is America's #1 Black-Owned Gourmet Vegan Cookie Company. As a vegan with a sweet tooth, she had not been able to find that perfectly delicious, soft-baked gourmet vegan cookie, so she spent years crafting her award-winning and crowd-pleasing recipes. From the classic to unique and forward-thinking flavors such as "Chocolate Chip S'mores" and "Marble Fudge", every flavor has a story grounded in Maya's travels, memories, and experiences. Alongside providing the highest quality product that appeals to everyone, Maya's Cookies is committed to superior customer service and community engagement, with a focus on youth and underserved communities. Maya's Cookies ships nationwide- simply order as a treat for yourself or as a gift.
During this episode we talked about:
04:22 - Her heritage and being adopted
10:07 - Starting in health and fitness
10:41 -The 80s outfits
12:18 - Her first job and her creative brain
14:39 - Her park hustle
17:58 - Moving to San Diego
24:38 - Going into the cookies business
25:33 - Food as a love language
26:54 - Student loans as black young men
29:22 - From farmer’s market to e-commerce & the Black Lives Matter impulse
29:40 - Receiving 10,000 orders overnight
31:24 - A blessing and a curse
33:10 - Responses to mistakes
39:22 - Being embarrassed to say ‘CEO and Founder’
40:29 - Maya’s cookies philosophy
41:19 - Let’s talk business
43:59 - What’s next for Maya’s cookies
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